Add to Chrome — first conversion freeWhy this conversion is different
In most agencies the bottleneck is not design, it is the handoff. A page is approved on Friday and enters a build queue that returns it two weeks later, with small differences the designer then has to chase.
Themify removes the mechanical part of that handoff. The conversion reads the page the browser already renders, so there is no interpretation step where spacing, fonts or breakpoints drift.
Developer time then goes where it actually pays: wiring the theme to WordPress content, forms, SEO plugins and the client's editing workflow.
How it works, step by step
1. Get the design approved as a real page
Anything the browser can render works: a static prototype, a staging URL, a page built in another tool. Present it to the client as usual and let them sign off on the live page.
2. Generate the theme in the browser
One person on the team opens the approved page, scrolls once so lazy content loads, and clicks Generate theme. The conversion runs locally, so client work never leaves the machine.
3. Install, then wire it to WordPress
Upload the .zip in Appearance → Themes, then connect the parts that need a CMS: menus, a form plugin, editable regions, analytics. That is a short task instead of a full build.
What gets converted — and what doesn't
Converted
- The approved layout exactly as rendered, across breakpoints
- Brand typography, whether self-hosted or from a font CDN
- Images, SVG logos, icons and background art
- Hover states, transitions and CSS animations
- Multi-page sites, captured page by page with links intact
Not converted
- CMS wiring: menus, editable regions and custom fields are yours to define
- Form processing — use a WordPress form plugin after install
- Anything served by a backend the client has not given you
- Third-party embeds that require their own account or licence
A real example
Before
An approved eight-page marketing site for a client, presented on a staging URL, waiting three weeks for a development slot.
After
A WordPress theme installed on the client's hosting the same afternoon, with menus and the contact form wired the next morning.
Each approved page is captured in the browser, the pages are packaged into one theme, and the developer spends their time on WordPress integration instead of re-cutting the design.
Benefits
- Shorter delivery cycles without hiring more developers
- No pixel drift between what the client approved and what ships
- Predictable cost per site: a flat subscription rather than build hours
- Client work stays on your machines — conversion is entirely local
Limits to know before you start
- It produces a theme, not a full CMS implementation
- Highly dynamic apps still need real development
- Only convert sites you own or are contractually authorised to migrate
Frequently asked questions
How many sites can an agency convert?
The Agency plan is unlimited conversions; Basic and Pro are capped per month. Every plan includes a free first conversion so you can test on a real client page before subscribing.
Is client work uploaded to a server?
No. The page is captured and packaged in the browser, so client material never leaves the machine running the conversion.
Can we still edit the theme afterwards?
Yes. The output is a normal WordPress theme folder — style.css, template files and an assets directory — so your developers can extend it like any other theme.
Does it replace our developers?
No, it moves them up the stack. They stop splitting HTML into templates and spend the time on integrations, performance and the client's editing experience.